Business by Design العربية Contact us
Companies

For owners and managers who want the company to perform better by improving how it is managed.

See the whole path

Featured · Case

“Everything still depends on me.”

Sector · size · city. One sentence on what the client is now able to do.

Read the case
Teams

For managers and HR leads who want their staff to build business and management skills together.

See the whole path

Featured · Case

“Our people need skills the job now demands.”

Sector · size · city. One sentence on what the team is now able to do.

Read the case
Professionals

For managers, owners and people building their careers who invest in their own development.

See the whole path

Featured · Case

A Business 360 graduate

Role · sector. One sentence on what the participant is now able to do.

Read the case
Community

Business owners and professionals meeting, debating and growing together.

Latest event

Business Debate Challenge

15 Aug 2026, Baghdad. 58 professionals argued real business cases in front of a panel of judges.

See the event
Insights

What we learn from the work, organised by the needs clients bring.

By need

Case

“We have an idea. Is it worth the investment?”

Sector · size · city. One sentence on what the client is now able to do.

Read the case
About

Who Business by Design is and how we work with you.

The way in

Your free initiation session

Tell us where your business stands. The first session is free.

Book your session
العربية

Teamsالكادر

For managers and HR leads who want their staff to build business and management skills together.

Through a programme run for your own team.

Programmes for your team

What your team will be able to do. Pick a programme to see what it covers.

  • Programme for your team

    Business 360 for companies

    برنامج الأعمال ٣٦٠

    Run their part of the business from the same frameworks and the same language: the business model, strategy, how the work runs, and change delivered as well-run projects.

    What it covers

    • Business Management (BM)
    • Business Analysis (BA)
    • Project Management (PM)
  • Programme for your team

    AI for Business 360 for companies

    Manage with AI: the advanced step after Business 360, for managers who want AI working in how they plan, decide and run the work.
  • Programme for your team

    Design Thinking

    التفكير التصميمي

    Solve problems around the people they serve: understand them, frame the real problem, and test ideas before committing money.

    What it covers

    • Understand the People (Empathize)
    • Frame the Problem (Define)
    • Generate Ideas (Ideate)
    • Prototype
    • Testing
  • Programme for your team

    Customised Training

    Build the skill your company needs most, such as sales, HR, strategy design, CRM or personal branding, in a programme designed around your team's work.

Programme for your team

Business 360 for companies

برنامج الأعمال ٣٦٠

Run their part of the business from the same frameworks and the same language: the business model, strategy, how the work runs, and change delivered as well-run projects.

What it covers

  • Business Management (BM)
  • Business Analysis (BA)
  • Project Management (PM)

Programme for your team

AI for Business 360 for companies

Manage with AI: the advanced step after Business 360, for managers who want AI working in how they plan, decide and run the work.

Programme for your team

Design Thinking

التفكير التصميمي

Solve problems around the people they serve: understand them, frame the real problem, and test ideas before committing money.

What it covers

  • Understand the People (Empathize)
  • Frame the Problem (Define)
  • Generate Ideas (Ideate)
  • Prototype
  • Testing

Programme for your team

Customised Training

Build the skill your company needs most, such as sales, HR, strategy design, CRM or personal branding, in a programme designed around your team's work.

What a company edition adds

The programme is shaped around your company, not the other way round.

Agreed with your management

Scope and goals are set with the CEO or HR before it starts.

A workshop series

Run as a series of workshops that fits your calendar, not a three-month weekly course.

Reports you can use

Pre and post assessment reports and a performance review report, alongside the programme.

Your field, your projects

Cases from your own sector, and your team works on your company's real projects.

Work with teams like yours

Clients are described by sector, size and city, never by name.

Sector · size · city

A Business 360 case

One sentence on what the team is now able to do.

CaseRead the case

Sector · size · city

A Design Thinking case

One sentence on what the team is now able to do.

CaseRead the case

Sector · size · city

A customised training case

One sentence on what the team is now able to do.

CaseRead the case

All cases

The way in

Not sure which programme fits your team? Start with a free initiation session.

In the initiation session we listen to where the business is, ask the questions that matter, and agree what to look at first.

Book your free initiation session
  1. TodayYou book
  2. NextWe call to set the date
  3. FreeYour initiation session

At our office or yours, in Arabic or English.