Business by Design العربية Contact us
Companies

For owners and managers who want the company to perform better by improving how it is managed.

See the whole path

Featured · Case

“Everything still depends on me.”

Sector · size · city. One sentence on what the client is now able to do.

Read the case
Teams

For managers and HR leads who want their staff to build business and management skills together.

See the whole path

Featured · Case

“Our people need skills the job now demands.”

Sector · size · city. One sentence on what the team is now able to do.

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Professionals

For managers, owners and people building their careers who invest in their own development.

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Featured · Case

A Business 360 graduate

Role · sector. One sentence on what the participant is now able to do.

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Community

Business owners and professionals meeting, debating and growing together.

Latest event

Business Debate Challenge

15 Aug 2026, Baghdad. 58 professionals argued real business cases in front of a panel of judges.

See the event
Insights

What we learn from the work, organised by the needs clients bring.

By need

Case

“We have an idea. Is it worth the investment?”

Sector · size · city. One sentence on what the client is now able to do.

Read the case
About

Who Business by Design is and how we work with you.

The way in

Your free initiation session

Tell us where your business stands. The first session is free.

Book your session
العربية

Companiesالشركات

For owners and managers who want the company to perform better by improving how it is managed.

We work with your team on the part of the business that needs it, and stay on as a long-term partner.

Our services for companies

Find the problem you recognise. Pick it to see the service that answers it.

Management Development Services خدمات التطوير الإداري

  • Management Development Services

    Business Foundation Development

    تطوير الأساس المؤسسي

    How the business is designed, run and governed lives in the owner's head, not on paper.

    What it covers

    • Business Model Design
    • Operational Model Design
    • Company Policy Development
  • Management Development Services

    Feasibility and Strategy Development

    إعداد دراسة الجدوى والإستراتيجية

    You are about to commit money and need to know the project is worth it, and which direction gives it the best chance.

    What it covers

    • Vision, Mission & Values
    • Market & Competitor Analysis
    • Financial Analysis & Forecasting
    • Operations & Resource Planning
    • Risk Assessment
    • Partnership Strategy
    • Strategy Formulation
  • Management Development Services

    HR Development

    تطوير الموارد البشرية

    Roles overlap, and decisions on hiring, pay and performance are made case by case.

    What it covers

    • Company Structure Design
    • HR Policy Development
    • Hiring Process Design
    • HR Performance Evaluation
    • Career Development Assessment
    • Coaching Sessions

Commercial Development Services خدمات التطوير التجاري

  • Commercial Development Services

    Marketing Development

    تطوير التسويق

    Marketing means posting whatever comes to mind, with no strategy or plan behind it.

    What it covers

    • Marketing Strategy Development
    • Marketing Planning
    • Market Research
    • Event Design
    • Community Engagement
    • Pricing
  • Commercial Development Services

    Sales Development

    تطوير المبيعات

    Sales depend on one or two people's effort and relationships, with no system behind them.

    What it covers

    • Sales Strategy Development
    • Sales Planning
    • Sales Analysis
    • Territory Mapping
    • Sales Process Design

Operations Development Services خدمات التطوير التشغيلي

  • Operations Development Services

    Service Development

    تطوير الخدمات

    The service grew by habit, so the customer's experience changes from one visit to the next.

    What it covers

    • Service Blueprint Design
    • Customer Journey Mapping
    • Supply Chain Design
  • Operations Development Services

    Procedure Development

    تطوير الإجراءات

    How the work is done lives in people's habits, so it changes with whoever does it.

    What it covers

    • SOP Development
    • Operational Manual Development
  • Operations Development Services

    Production Development

    تطوير الإنتاج

    Production runs on whatever orders arrive, so output swings and materials don't match capacity.

    What it covers

    • Production Analysis
    • Production Planning
  • Operations Development Services

    Operational Development

    التطوير التشغيلي

    Each department runs its own way, with no plan that moves the whole operation together.

    What it covers

    • Operational Analysis
    • Operational Planning
  • Operations Development Services

    Quick Consultation

    You are at a crossroads and need a clear answer quickly.

Management Development Services

Business Foundation Development

تطوير الأساس المؤسسي

How the business is designed, run and governed lives in the owner's head, not on paper.

What it covers

  • Business Model Design
  • Operational Model Design
  • Company Policy Development

Management Development Services

Feasibility and Strategy Development

إعداد دراسة الجدوى والإستراتيجية

You are about to commit money and need to know the project is worth it, and which direction gives it the best chance.

What it covers

  • Vision, Mission & Values
  • Market & Competitor Analysis
  • Financial Analysis & Forecasting
  • Operations & Resource Planning
  • Risk Assessment
  • Partnership Strategy
  • Strategy Formulation

Management Development Services

HR Development

تطوير الموارد البشرية

Roles overlap, and decisions on hiring, pay and performance are made case by case.

What it covers

  • Company Structure Design
  • HR Policy Development
  • Hiring Process Design
  • HR Performance Evaluation
  • Career Development Assessment
  • Coaching Sessions

Commercial Development Services

Marketing Development

تطوير التسويق

Marketing means posting whatever comes to mind, with no strategy or plan behind it.

What it covers

  • Marketing Strategy Development
  • Marketing Planning
  • Market Research
  • Event Design
  • Community Engagement
  • Pricing

Commercial Development Services

Sales Development

تطوير المبيعات

Sales depend on one or two people's effort and relationships, with no system behind them.

What it covers

  • Sales Strategy Development
  • Sales Planning
  • Sales Analysis
  • Territory Mapping
  • Sales Process Design

Operations Development Services

Service Development

تطوير الخدمات

The service grew by habit, so the customer's experience changes from one visit to the next.

What it covers

  • Service Blueprint Design
  • Customer Journey Mapping
  • Supply Chain Design

Operations Development Services

Procedure Development

تطوير الإجراءات

How the work is done lives in people's habits, so it changes with whoever does it.

What it covers

  • SOP Development
  • Operational Manual Development

Operations Development Services

Production Development

تطوير الإنتاج

Production runs on whatever orders arrive, so output swings and materials don't match capacity.

What it covers

  • Production Analysis
  • Production Planning

Operations Development Services

Operational Development

التطوير التشغيلي

Each department runs its own way, with no plan that moves the whole operation together.

What it covers

  • Operational Analysis
  • Operational Planning

Operations Development Services

Quick Consultation

You are at a crossroads and need a clear answer quickly.

Accountability Framework (ACCF)إطار المسؤوليات

ACCF makes clear who owns which result, and measures how well the work is done.

Decisions climb

Approvals that belong two levels down arrive on the owner's desk, because nobody was given the authority to make them.

Work doubles and work disappears

Two people cover the same ground while a third area has no owner at all.

Performance cannot be answered

Asked whether a function is working, the honest answer is a name, not a number.

  1. Business Discovery
  2. Accountability Architecture
  3. Effectiveness and Efficiency
  4. Current responsibilities
  5. Analysis and Recommendations
  6. Future design
  7. Activation
  8. Sustainability

What you keep: the ACCF Tracker, which your company goes on using after the engagement.

Work with companies like yours

Clients are described by sector, size and city, never by name.

Sector · size · city

“Everyone is busy, but no one owns the result.”

One sentence on what the client is now able to do.

CaseRead the case

Sector · size · city

“Everything still depends on me.”

One sentence on what the client is now able to do.

CaseRead the case

Sector · size · city

“We want to grow or open a new branch, but nothing is written down.”

One sentence on what the client is now able to do.

CaseRead the case

All cases

You pay by deliverables or by time, whichever fits the work.

How we work

The way in

Not sure which service fits? Start with a free initiation session.

In the initiation session we listen to where the business is, ask the questions that matter, and agree what to look at first.

Book your free initiation session
  1. TodayYou book
  2. NextWe call to set the date
  3. FreeYour initiation session

At our office or yours, in Arabic or English.